The marketing executive.
Find the business opportunity. Define the brand’s role. Build the team, partnerships, and operating structure to make the work happen.
Brand strategy / Team leadership / Talent partnerships / In-house studios
KEVIN R. KELLY
Two sides.
One creative mind.
The strategy to move a business.
The instinct to make people feel something.
Ideas with reach.
Leadership with range.
20+Years building brands
30+Staff & specialist partners led
01 / MARKETING EXECUTIVE
Selected marketing
campaigns.
The idea, the execution, and the impact. Selected campaigns across entertainment, sports, and culture.
02 / CREATIVE DIRECTOR
Additional
creative work.
Films, identities, and selected design work.
A curated look at the creative.
PITCH SIZZLE REELS
Pitch sizzle reels use found footage to build a story arc with the feel of a television-series trailer—communicating a proposed show’s tone, world, and potential.
FROM THE ARCHIVE
BRANDING & DESIGN
Ideas made visible.
Branding, design and the details that give a story its own identity.
A CLOSER LOOK
Identity & title explorations.
Selected presentation samples are shown here. Additional full pitch decks are available for private review, subject to confidentiality. Get in touch ↗
03 / THE WAY I WORK
One perspective.
Both sides of the brief.
The creative director.
Find the story people care about. Give it a distinctive expression. Carry the idea through content, live experiences, and the details that make it memorable.
Creative direction / Cultural marketing / Live production / Social & content
“Making data creative and creative instincts measurable.”
04 / ABOUT KEVIN
Built in production.
Shaped by culture.
Focused on what’s next.
I’m a marketing and creative leader with 20+ years of experience across entertainment, sports, and global consumer brands.
As SVP, Brand Marketing and Creative at Sony Pictures Television, I led a 30-person multidisciplinary team, building campaigns, in-house studios, and content engines around franchise IP.
Earlier chapters included global talent campaigns with Cristiano Ronaldo, Lionel Messi, and LeBron James, and television production on The Bachelor, America’s Next Top Model, Greek, and October Road.
That production foundation still shapes how I lead: a clear idea, the right people, and the discipline to bring it to life.
HAVE SOMETHING IN MIND?